Boost Your WordPress SEO with EWWW Image Optimizer – Compress Images up to 80%

When a website’s images are not optimized, they can vastly slow down its loading times and impact its overall user experience. This is especially true for WordPress websites, which often use a significant amount of visual content to engage visitors. A solution exists, however, in the form of the EWWW Image Optimizer plugin. By compressing images up to 80%, it not only improves website speed but also boosts its search engine optimization. In this article, readers will learn more about the importance of image optimization, and how the EWWW Image Optimizer can help take their WordPress website to the next level.


WordPress is a popular content management system for websites, with millions of users worldwide. One of the critical factors affecting the performance of a WordPress website is the size of its images. Large-sized images can significantly impact the loading speed of a website, leading to higher bounce rates, and negatively affecting user experience and search engine rankings. To solve this problem, the EWWW Image Optimizer plugin comes into play. This plugin compresses images without any loss of quality, reducing the size of images by up to 80%. In this article, we review the WP Learning Lab video tutorial on how to use the EWWW Image Optimizer with WordPress to boost your site’s SEO.

What is the EWWW Image Optimizer?

The EWWW Image Optimizer is a WordPress plugin that reduces the file size of images on a website, without any visible loss of quality. The plugin works by optimizing image compression and removing hidden data and metadata in image files. The result is lighter and faster image downloads, leading to improved site speed and performance. The plugin is available in both free and premium versions, with the free version suitable for most websites.

How to Use the EWWW Image Optimizer with WordPress?

WP Learning Lab has created a video tutorial on how to use the EWWW Image Optimizer plugin with WordPress. The video tutorial is beginner-friendly, and explains step-by-step how to install and configure the plugin. The tutorial also covers how to use the plugin for optimal results, including disabling certain features that can slow down the optimization process. The video tutorial is well-structured, with clear instructions and annotations provided for each step of the process.

Benefits of using the EWWW Image Optimizer

The EWWW Image Optimizer plugin offers several benefits to WordPress website owners, including:

  • Improved site speed: The optimized images result in faster downloads, leading to improved site speed and performance.
  • Better user experience: Faster loading times lead to better user experience, as visitors are more likely to stay on a site that loads quickly.
  • Improved SEO: SEO rankings improve as faster loading times lead to lower bounce rates, and search engines prioritize sites that offer better user experience.


  1. Can the EWWW Image Optimizer compress all types of image files?
    Yes, the plugin can compress most types of image files, including JPEG, PNG, and GIF.

  2. What is the difference between the free and premium versions of the plugin?
    The free version offers basic compression features, while the premium version offers advanced features, such as WebP conversion and automatic resizing.

  3. Can the EWWW Image Optimizer reduce the quality of my images?
    No, the plugin optimizes images without any noticeable loss of quality.

  4. How can I get in touch with WP Learning Lab for questions about the tutorial or EWWW Image Optimizer?
    You can leave a comment below the tutorial or ping @WPLearningLab on Twitter.

  5. Are there any other helpful resources from WP Learning Lab for WordPress website owners?
    Yes, WP Learning Lab offers a free 17-point WordPress pre-launch PDF checklist and an exclusive 10-point WP security checklist, available for download. WP Learning Lab also posts daily WordPress tutorials on their website and YouTube channel, providing excellent WordPress information.


The EWWW Image Optimizer plugin is an easy-to-use tool for WordPress website owners to optimize their images and improve site speed, user experience, and SEO. The WP Learning Lab tutorial provides clear and concise instructions on how to use the plugin, making WordPress website optimization accessible to everyone. The plugin’s free version provides sufficient features for most websites, and for those requiring advanced features, the premium version is available. Overall, the EWWW Image Optimizer plugin is an excellent addition to any WordPress website looking to improve its performance.

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