EMAIL MARKETING & AUTOMATION
Turn your email list into a predictable sales channel.
Most WordPress sites collect emails and do nothing with them. We build automated email flows that welcome, nurture and win back customers — so your list generates revenue while you focus on running the business.
New subscriber joins
Trigger: signup or first purchase
↓
Welcome sequence
3 emails over 5 days · 50% open rate
↓
Cart recovery
Triggered when checkout abandoned
↓
Sale recovered
Revenue attributed automatically
£36
average return per £1 spent on email
3×
more sales from automated vs. manual emails
45%
of abandoned carts recoverable with follow-ups
24/7
selling, without lifting a finger
THE PLAYBOOK
5 ways we make sales with WordPress email automation
Every business is different, but the highest-performing email programmes are built from the same five automated flows. We set them up, write them, and optimise them around your numbers.
01
Welcome automations that convert new subscribers
The moment someone joins your list or makes a first purchase, an automated welcome sequence introduces your brand, builds trust and makes a compelling first offer — capturing intent while it’s at its peak.
✓ Turns sign-ups into first-time buyers
02
Abandoned cart & browse recovery
Most shoppers leave before they buy. Timed recovery flows on your WooCommerce store remind customers what they left behind, handle objections and add gentle urgency — recovering sales that would otherwise be lost.
✓ Recovers revenue on autopilot
03
Smart segmentation & personalisation
Sending everyone the same email wastes your list. We segment contacts by behaviour, purchase history and interest, then tailor the message to each group — so open and click rates climb.
✓ Higher engagement, fewer unsubscribes
04
Lead nurturing & drip campaigns
Not everyone buys on day one. Automated nurture sequences keep your business front-of-mind with helpful, well-timed content that moves prospects from “just looking” to “ready to buy”.
✓ Shortens the path to a sale
05
Win-back & retention campaigns
Keeping a customer costs far less than finding a new one. Re-engagement and post-purchase flows bring lapsed customers back, encourage repeat orders and turn one-time buyers into loyal revenue.
✓ Maximises customer lifetime value
MORE THAN EMAIL
A complete CRM behind every campaign
Great email marketing needs a system underneath it. We set you up with a full customer-relationship platform — built right into WordPress — so your leads, contacts, newsletters and automations all live in one place.
Lead & contact management
Every enquiry, subscriber and customer in one organised database — with a full profile and activity timeline for each.
- 360° contact profiles
- Activity & purchase history
- Lead scoring & status tracking
Segmentation & tagging
Group contacts into lists, tags and dynamic segments so the right message always reaches the right people.
- Tags, lists & smart segments
- Behaviour-based grouping
- Targeted, relevant sending
Lead capture & forms
Turn website visitors into contacts with forms and opt-ins that feed straight into your CRM — no manual entry.
- Website & landing-page forms
- Double opt-in & GDPR ready
- Auto-tagging on signup
Newsletters & email designer
Send beautiful, on-brand newsletters with an easy drag-and-drop designer — plus recurring campaigns.
- Drag-and-drop email builder
- Recurring & scheduled sends
- Mobile-optimised templates
Marketing automations
Visual automation funnels nurture contacts with tailored emails and follow-ups, triggered by behaviour.
- Visual automation builder
- Conditional follow-ups
- Hands-off lead nurturing
Reporting & integrations
See how every campaign performs, and connect your CRM to the tools, forms and store you already use.
- Open, click & revenue reporting
- WooCommerce & forms integration
- Clear, plain-English insight
HOW WE WORK
Done-for-you, from strategy to send
You don’t need to learn a new tool or write a single email. We handle setup, copy and optimisation — and report on exactly what it earns you.
1
Audit & strategy
We review your list, store and goals, then map the flows that move the needle fastest.
2
Build & connect
We set up your platform, connect it to WordPress & WooCommerce, and design on-brand templates.
3
Write & launch
We write every email, build the automations and switch them live with full testing.
4
Optimise & report
We track opens, clicks and revenue, run A/B tests and send clear monthly insights.
PLATFORMS WE WORK WITH
Mailchimp · Klaviyo · Brevo · MailPoet · ActiveCampaign · WooCommerce · FluentCRM
FAQ
Common questions
No. Automated flows work from day one because they trigger off individual actions — a sign-up, a purchase, an abandoned cart — not the size of your list.
Yes. We build directly on your WordPress and WooCommerce setup and connect it to the email platform that best fits your business.
We do. Copywriting, design and automation logic are all included — written in your brand voice. You approve before anything goes live.
Every flow is tracked with revenue attribution. Your monthly report shows opens, clicks and the sales each automation generated, in plain English.
Let's turn your list into recurring revenue.
Book a free, no-obligation strategy call. We’ll show you exactly which automations will make the biggest difference for your business — and what they’re worth.
£36
average return per £1 spent on email
3×
more sales from automated vs. manual emails
45%
of abandoned carts recoverable with follow-ups
24/7
selling, without lifting a finger
THE PLAYBOOK
5 ways we make sales with WordPress email automation
Every business is different, but the highest-performing email programmes are built from the same five automated flows. We set them up, write them, and optimise them around your numbers.
01
Welcome automations that convert new subscribers
The moment someone joins your list or makes a first purchase, an automated welcome sequence introduces your brand, builds trust and makes a compelling first offer — capturing intent while it’s at its peak.
✓ Turns sign-ups into first-time buyers
02
Abandoned cart & browse recovery
Most shoppers leave before they buy. Timed recovery flows on your WooCommerce store remind customers what they left behind, handle objections and add gentle urgency — recovering sales that would otherwise be lost.
✓ Recovers revenue on autopilot
03
Smart segmentation & personalisation
Sending everyone the same email wastes your list. We segment contacts by behaviour, purchase history and interest, then tailor the message to each group — so open and click rates climb.
✓ Higher engagement, fewer unsubscribes
04
Lead nurturing & drip campaigns
Not everyone buys on day one. Automated nurture sequences keep your business front-of-mind with helpful, well-timed content that moves prospects from “just looking” to “ready to buy”.
✓ Shortens the path to a sale
05
Win-back & retention campaigns
Keeping a customer costs far less than finding a new one. Re-engagement and post-purchase flows bring lapsed customers back, encourage repeat orders and turn one-time buyers into loyal revenue.
✓ Maximises customer lifetime value
MORE THAN EMAIL
A complete CRM behind every campaign
Great email marketing needs a system underneath it. We set you up with a full customer-relationship platform — built right into WordPress — so your leads, contacts, newsletters and automations all live in one place.
Lead & contact management
Every enquiry, subscriber and customer in one organised database — with a full profile and activity timeline for each.
- 360° contact profiles
- Activity & purchase history
- Lead scoring & status tracking
Segmentation & tagging
Group contacts into lists, tags and dynamic segments so the right message always reaches the right people.
- Tags, lists & smart segments
- Behaviour-based grouping
- Targeted, relevant sending
Lead capture & forms
Turn website visitors into contacts with forms and opt-ins that feed straight into your CRM — no manual entry.
- Website & landing-page forms
- Double opt-in & GDPR ready
- Auto-tagging on signup
Newsletters & email designer
Send beautiful, on-brand newsletters with an easy drag-and-drop designer — plus recurring campaigns.
- Drag-and-drop email builder
- Recurring & scheduled sends
- Mobile-optimised templates
Marketing automations
Visual automation funnels nurture contacts with tailored emails and follow-ups, triggered by behaviour.
- Visual automation builder
- Conditional follow-ups
- Hands-off lead nurturing
Reporting & integrations
See how every campaign performs, and connect your CRM to the tools, forms and store you already use.
- Open, click & revenue reporting
- WooCommerce & forms integration
- Clear, plain-English insight
HOW WE WORK
Done-for-you, from strategy to send
You don’t need to learn a new tool or write a single email. We handle setup, copy and optimisation — and report on exactly what it earns you.
1
Audit & strategy
We review your list, store and goals, then map the flows that move the needle fastest.
2
Build & connect
We set up your platform, connect it to WordPress & WooCommerce, and design on-brand templates.
3
Write & launch
We write every email, build the automations and switch them live with full testing.
4
Optimise & report
We track opens, clicks and revenue, run A/B tests and send clear monthly insights.
PLATFORMS WE WORK WITH
Mailchimp · Klaviyo · Brevo · MailPoet · ActiveCampaign · WooCommerce · FluentCRM
FAQ
Common questions
No. Automated flows work from day one because they trigger off individual actions — a sign-up, a purchase, an abandoned cart — not the size of your list.
Yes. We build directly on your WordPress and WooCommerce setup and connect it to the email platform that best fits your business.
We do. Copywriting, design and automation logic are all included — written in your brand voice. You approve before anything goes live.
Every flow is tracked with revenue attribution. Your monthly report shows opens, clicks and the sales each automation generated, in plain English.
Let's turn your list into recurring revenue.
Book a free, no-obligation strategy call. We’ll show you exactly which automations will make the biggest difference for your business — and what they’re worth.
