Google Ads Management & PPC Agency for UK Businesses
Stop wasting ad spend. Our Google Ads specialists have managed over £500K in ad spend for local and national businesses, and they bring the same care to every account.
- Google Ads certified consultants, with 15+ years in digital marketing
- Month-to-month PPC management with no long-term contracts
- You own your Google Ads account and see every number
Get a Free Google Ads Audit
Send us a few details and a Google Ads specialist will review your account (or your plans, if you're new to PPC). We'll send back a clear list of quick wins. There's no obligation.
What we check
- Wasted spend from irrelevant search terms
- Keyword match types and Quality Scores
- Bidding strategy and budget allocation
- Ad copy, assets and landing page fit
- Conversion tracking set-up
- Location, schedule and device settings
Prefer to talk? Call 07900 845252 or message us on WhatsApp.
Professional Google Ads Reporting
You won't be left guessing. Every client gets clear reports showing the calls, leads, cost per lead and ROI behind their ad spend, plus a walkthrough of what we're doing next.
Calls & leads tracked
Phone calls, form enquiries and sales are tracked back to the keyword and ad that drove them.
Plain-English insights
Clear charts and a summary of what changed, why it matters and what we'll do next.
Regular walkthroughs
We take you through your results so you always know where your budget is going.
Is Your Google Ads Budget Being Wasted?
These are the most common problems we find when we audit a business's PPC account.
High cost per click
You're paying too much for clicks that never turn into enquiries or sales.
Poor Quality Scores
Low Quality Scores push your costs up and mean your ads are shown less often.
Wrong audience targeting
Your ads show to people who aren't ready to buy, or who are outside your area.
Time-consuming management
You spend hours in Google Ads trying to work out what's working.
No transparent reporting
Your ROI is unclear and you can't see where the budget is going.
Weak campaign structure
Messy campaigns trigger on irrelevant searches and drain your budget.
Google Ads Results: Real Campaigns, Real Numbers
Every figure below comes straight from a client's Google Ads account.
London Emergency Locksmith: 603 leads from postcode-targeted Search campaigns
Challenge: Emergency locksmith searches are among the most competitive and expensive in Google Ads. Big national lead-generation firms bid hard on every term, and someone who is locked out calls the first credible number they see.
Solution: We built 18 tightly targeted Search campaigns, split by postcode area across South West London, Surrey and Berkshire (TW, KT, CR, GU, RG and SM). Each campaign had local ad copy built around a 20-minute response time, call-focused assets and mobile-first bidding. Mobile drives over 95% of clicks. We tuned ad schedules to match lockout peaks and cleaned search terms continually so the budget went on emergency-intent searches like “locksmith near me” and “emergency locksmith”.
Results: 603 conversions and 569 raw leads from 9,050+ clicks. The top ad reached a 6.67% CTR and core keywords ran at 4.9% to 7.3% CTR. The campaigns also held the highest impression share among the competitors in the auction.
Airport Taxi Hire Firm
Targeted Search campaigns with seasonal bidding and geo-targeting around key airports, backed by optimised landing pages. Ad spend: £40,868.
Man & Van Removals Company
High-intent keyword campaigns with call tracking, optimised for lead quality rather than volume in a sector with long sales cycles and high job values.
Car Sales & Export Business
Google Shopping combined with Search and Display to reach buyers at every stage, in a competitive export market. Ad spend: £10,025.
Fitness Equipment Store
A two-track approach: Shopping campaigns for direct sales, plus Display and remarketing to build brand awareness.
Road Surfacing Contractor
Local Search campaigns with commercial-intent keywords and ad scheduling, generating project leads where one contract far outweighs the cost of the ads.
Want results like these?
Get a free audit to see where your Google Ads budget could work harder.
Get My Free AuditPPC Agency & Google Ads Specialists in Bedfordshire, Hertfordshire & Buckinghamshire
Digiad Agency is a UK Google Ads management company based in Leighton Buzzard. We work with businesses across Bedfordshire, Hertfordshire, Buckinghamshire, London and the rest of the UK.
PPC management
We manage your Google Ads every week: keyword research, search term cleaning, bid management, ad testing and budget pacing, all focused on cost per lead and ROI.
Google Ads consultant
You deal directly with a certified Google Ads consultant, not an account manager reading from a script. You get strategy, audits and clear advice from someone who has run campaigns worth six figures.
Google Ads agency services
Search, Performance Max, Shopping, Local and call-only campaigns, plus conversion tracking and landing page advice. We cover everything a full Google Ads agency does, at small-business prices.
Our 5-Step Google Ads Management Process
This is the method behind every campaign we run.
Audit & strategy
A full account audit, competitor research and a custom PPC strategy.
Campaign set-up
Campaign structure, keyword research, ad copy and conversion tracking.
Launch & monitor
Close monitoring after launch, with daily checks and fast fixes.
Optimise & scale
Search term cleaning, bid changes, ad testing and budget shifts.
Report & refine
Clear reports and a walkthrough, with recommendations for next steps.
Why Choose Our Google Ads Management Service?
You get corporate-level service at down-to-earth prices.
Google Ads certified
Our team holds official Google Ads certifications across all campaign types.
Transparent pricing
Clear, affordable packages with no hidden fees and no long-term contracts.
Data-driven decisions
Every optimisation is backed by performance data and testing.
Focused on ROI
We measure success by leads and return on ad spend, not just clicks.
Proven track record
Over £500K of ad spend managed across travel, trades, logistics, automotive and e-commerce.
Fast response
We act quickly on performance issues and new opportunities in the market.
Full transparency
You get full access to your Google Ads account plus detailed reporting.
UK-based team
A local team that understands the UK market, based in Leighton Buzzard.
Frequently Asked Questions About Google Ads Management
How much does Google Ads management cost?
Our packages start at £145 per month for management, and your ad spend is paid directly to Google on top of that. We'll recommend a budget based on your market and your goals during the free audit.
What is PPC management?
PPC (pay-per-click) management is the ongoing running and optimisation of paid search campaigns such as Google Ads. It covers strategy, campaign set-up, keyword and search term management, bidding, ad testing and reporting, all aimed at getting the best return on your ad spend.
What does a Google Ads consultant do?
A Google Ads consultant audits and plans your PPC strategy, then builds and optimises your campaigns. That includes managing budgets and bids, writing ad copy, setting up conversion tracking and reporting on results so the campaigns pay for themselves.
Do you only work with businesses in Bedfordshire, Hertfordshire and Buckinghamshire?
No. We're based in Leighton Buzzard and work with many local businesses, but we manage Google Ads for clients across London and the rest of the UK.
Do you require long-term contracts?
No. Our Google Ads management runs month to month, and you can cancel anytime with 30 days' notice.
Will I own my Google Ads account?
Yes. The account is yours, and you keep full access to it and to all of its data at all times.
How long does it take to see results?
Campaigns usually start generating clicks and enquiries within days of launch. Performance then improves over the first few weeks as we gather data, cut wasted spend and refine bids and ads.
What's included in the free Google Ads audit?
We review your search terms, keywords and match types, Quality Scores, bidding and budget, ads and assets, conversion tracking and landing page fit. Then we send you a prioritised list of quick wins, with no obligation.
Ready to Get More From Your Google Ads?
Talk to a Google Ads specialist today. We'll show you where your budget is leaking and how to turn more clicks into customers.
